DStv & GOtv Animated Banners

This collection spans DStv and GOtv acquisition, reconnection, live-sport, entertainment and mobile-game messaging. Each execution has a different commercial task, audience and market context, yet every banner needs to communicate quickly within a restricted digital footprint.

I use animation to control the order in which viewers receive the information: first earning attention through talent, sport or programme imagery, then revealing the offer and action. Strong colour systems, concise type hierarchy and disciplined branding keep even the smallest formats readable and recognisable.