Mikhail GanyLet's talk ↗

CRM / Email Design

DStv Mailer Collection

Client
DStv
Role
Email Design / CRM Artworking
Agency
Ogilvy Johannesburg
DStv Mailer Collection creative collection

Project overview

Long-form email design that turns varied messages into clear, guided reading journeys.

Created during my time at Ogilvy Johannesburg, this collection brings together DStv customer communication covering package upgrades, pricing, Black Friday offers, reminders, VIP rewards and entertainment benefits.

Each mailer is built around a clear reading order: a strong opening message, structured supporting content and repeated opportunities to act. Photography, offer panels, icons and brand colour are used to maintain momentum down the page, while spacing and hierarchy keep long-form information easy to scan rather than visually exhausting.

Next projectDStv Black Friday →